The Czech and EU markets have their own specifics. While Google is a global leader, ignoring local platforms like Seznam.cz or mismanaging GDPR in Meta Ads can cost you half of your potential revenue.
An effective advertising strategy selects the right tool for your goals:
- Google Ads: Capture "hot" demand. Your client is actively searching for your product or service.
- Seznam.cz (Sklik): Crucial for Czechia. Reaches a conservative, high-value audience less active on Google.
- Meta Ads (Facebook & Instagram): Demand generation through visual storytelling. Perfect for B2C, e-commerce, and services.
- LinkedIn Ads: Precise B2B targeting. Reach decision-makers (LPRs) in corporate EU sectors.
- Pinterest Ads: Visual discovery for niches like design, fashion, home decor, and DIY.
We don’t act randomly. Our approach follows a clear structure that ensures transparency and results.
1. Deep Analytics & StrategyBefore launching, we immerse ourselves in your business. Ads must deliver results, not just spend your budget.
- Market Analysis: Study competitors, offers, and user behavior.
- Segmentation: Identify target audiences for maximum ad efficiency.
- Media Plan: Develop a promotion strategy with clear KPIs.
2. Technical SetupMistakes here can waste your budget. We build a ready-to-go system.
- Analytics Setup: Track goals and events (calls, form submissions, cart additions) to monitor cost per lead.
- Creative Assets: Produce compelling ad copy and banners (up to 3 variants for A/B testing).
- Accounts: Professional setup of Google, Sklik, or Meta Business Manager accounts.
3. Launch & OptimizationAfter approving the strategy, we launch campaigns (usually up to 5 campaigns targeting different objectives).
- Traffic Management: Optimize by keywords, location, demographics, and interests.
- A/B Testing: Continuously test ads to reduce CPC and increase CTR.
- Bid Control: Adjust bids regularly to maximize leads at minimal cost.
4. Reporting & OversightYou always know where your money goes.
- Weekly monitoring: CTR, CPC, conversions, CPA.
- Monthly reports: Clear, visual reports with graphs and actionable recommendations for landing page improvements.
Many freelancers and agencies exist, but our focus is on measurable business results and transparency.
Fixed Pricing, Not a Percentage of Ad Spend
Most agencies charge a percentage of your ad budget, which motivates higher spending. We charge only a fixed fee for setup and management. Your ad budget is paid directly to the platforms (Google, Facebook, etc.).
Expertise in Czech Market Specifics
We know how to work with Seznam.cz (Sklik). For many niches in Czechia (construction, automotive, services for seniors), this channel provides cheaper, higher-quality leads than Google.
Structured Approach & Timely Delivery
We value your time. Campaign setup takes 5–10 business days. Initial results and data for optimization are visible within 2–3 weeks of active management.
We offer transparent rates with no hidden fees.
- Service Fee: Starting from €449 (or 11,500 CZK) per month
- Included: Setup, management, optimization, reporting, and creative asset creation
- Minimum Term: 1 month (recommended 3+ months for stable results)
- Ad Budget: Recommended starting budget €300–500/month (depending on niche and competition)
Your Result: Steady flow of new clients, increased sales, clear analytics, and saved time — all under our control.
Advertising should be an investment, not an expense. Let’s discuss your project, analyze the current situation, and select the optimal promotion channels for your business in Czechia or the EU.
Request a Free Consultation